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28Oct/220

Slot Machine positioning


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Books have been written on this subject, and the disquiet and squabbling about where the "hot" one armed bandits are positioned in the casino are still there - sixty years after slot machines were first placed in gambling houses.

The traditional rule is that the superior slot machine games were put just inside the entry of the casino; so that casino fanatics walking by would be able to see jackpot winners ... be infatuated enough to come unto the gambling floor and play. Our assessment is that this is definitely no longer the case.

Most of the large casinos presently are gigantic complexes and it is not possible to see inside from the sidewalk, so there's no longer a reason to situate the 'loose' slot machines near any doors.

Yet another traditional rule is that loose slot machine games are positioned on the major aisles in the casinos, again so that more fun seekers could see winning jackpots and be energized to play. Interestingly though, we find that this also is no longer a universal rule.

What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slot games at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!

Nowadays, casinos are constantly changing their philosophy about where to place the loose slots.

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